
Steve Jobs has left the building but his mark and influence remains. And Apple is all set to make history once again. A first of its kind, they have come up with a whole new feature – Customer self check-out at retail stores.
The highly anticipated version of the new Apple Store app makes it simpler to purchase an Apple product. There are two features to this update – Personal Pickup and EasyPay.
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Can’t wait? Pick it up yourself
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See anything you like on the Apple Store? Just take a few minutes time out from any chores you are doing and purchase it through this Apple Store app. And if you are bubbling with excitement to hold your new precious possession in your hands that you can’t wait another day for it to be shipped, then just rush down to the nearest Apple Retail Store and pick up the order by yourself.
This also allows you to smartly avoid paying that extra dollar for a low cost device. Another great perk for this app is that it directs you to the nearest Apple Retail Store around you that has the product in stock.
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Pay easily with EasyPay
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The other great feature of this app is the EasyPay option. Bid adieu to the long unending queues at checkout counters for a smarter alternative, i.e., EasyPay. All you have to do is, enter a shop and browse around until you have zeroed in on the product of your choice. Pull out your iPhone, scan the barcode of the product and pay through a credit card associated with your Apple ID.
Stroll out of the store with your beloved new gadget while the customer that entered the store before you, struggles around in the queue.
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Every rose has a thorn
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Every perfect world has some limitations and so does the Apple Store app. The iPad users and older phone models have been ignored by the developers as the app works only on iOS 4.2 or higher version of the iPhone.
All been said; only time will tell if this app will fly off the charts like some of Apple’s products. Great idea, a sound product and another addition to unemployment!
Image by Wolf Gang and Peter Hellberg


[...] a customer has walked into the store to pick up a purchase or for any other sort of needs. The free Apple Store app enables Apple customers to purchase products before even setting foot in a retail outlet and [...]
[...] a customer has walked into the store to pick up a purchase or for any other sort of needs. The free Apple Store app enables Apple customers to purchase products before even setting foot in a retail outlet and [...]