The much hyped iPhone 5 launch was an anti-climax of sorts, if the quotes available online are to be believed. Apparently all the leaks ruined the show. For many who want to believe in the tantalizing magic of the unknown, which Apple has traditionally offered, all the leaks, rumors and conjecture has created quite a sore point. For technology lovers worldwide, the launch of every new smartphone creates a frenzy of undeniable proportions. The overall discontent with the iPhone 5, can be attributed to the cutthroat landscape that this Apple product faces today, contrary to the less aggressive environment during which the iPhone 4S was launched. So does that mean that a brand like Apple cannot compete in such an environment? We’ve collected some opinions post the launch of the iPhone yesterday, which best describes the emotional void that people are experiencing.
“It’s not outright disappointment; it’s just the loss of all the possibilities that could have been. It’s like that moment when you’re young and are positively bursting with excitement to open all of your birthday presents, and then you finally do and no matter how many presents you have to open, once you open the last one you’re inevitably left looking around hoping for more”
“Seriously, the lead up to this launch was leakier than a rusty sieve. If the tech press had wanted to get a jump on the iPhone 5 launch, they could’ve taken the best from all their rumor pieces and whittled it down from there”
“I imagine Steve is not happy. He’d be furious about the leaks. Steve liked surprising people. Without that sense of mystery, the iPhone 5 launch event was pretty much a non-event”
Reference links:
2. 5 things from the iPhone 5 launch that prove Apple’s lost its mojo

